In this article, the author will analyze the product function structure and use process, product market, product users, product function iteration, and product operation activities of station B. (There are prototype diagrams & PRD documentation links in the comment area at the bottom) With the development of China's domestic economy, people's demand for cultural entertainment has gradually diversified, and many sub-mainstream cultures that were relatively small in the past have gradually entered the public's field of vision and become popular mainstream cultures. Among them, the two-dimensional culture is a very typical example. The two-dimensional culture has been unknown ten years ago, and even a subculture that was ridiculed by the mainstream public,
has now become one of the mainstream cultures with hundreds of millions of audiences. one. In the process of the development of the two-dimensional culture, many applications have also emerged with the development of culture, and station B is undoubtedly one of the most successful products. The author registered and entered the station in 2012. At that phone number list time, the B station was only a well-known product in the two-dimensional circle. It was widely praised in the circle for its features of no advertisement and barrage. At that time, the author also started to use Bilibili for the reason of watching anime without advertisements, but in the following seven years, Bilibili has successively
developed many modules such as technology, entertainment, life, etc., and produced many high-quality content by encouraging users to create original content. Today's Bilibili is no longer the "little broken station" that only provided viewing services without advertisements, but a large-scale community platform with two-dimensional culture as the core and integrating a lot of entertainment content. Article structure: Product function structure and use process; product market analysis; product user analysis; product function iteration; Analysis of product operation activities; Full text summary. 1. Product function structure and user usage path 1.1 Product function structure diagram