From there, set up a Facebook Professional page. You can set up your blog to "feed" into your pro page. If you don't know how to do this a good social media VA may be needed. There are lots of virtual assistance who are very social media savvy. Next, you need a Twitter profile. Create a consistent look with your Twitter account, the blog, Facebook page, and all other aspects of your social media. Then get a YouTube Channel. Video is very hot and gives you great SEO when you use keywords correctly.
LinkedIn is yet another option for your social media marketing. One of the best uses for LinkedIn are the groups. When you find groups that have Phone Number List members who are potential book buyers this can serve you well. There are lots of other avenues such as forums, article marketing, web radio and media releases. However, you can make quite a splash with the items mentioned in this post. Start with this and grow from there. There is one important key to this though, you can't simply market, market, market in social networks. You need to focus on the social aspect of social media.
Social media marketing is a more humane, fun and creative method of marketing. It is savvy, sensitive and therefore immensely popular. Through social site marketing campaigns, companies can expect to build the right marketing buzz, boost their online business and win complete customer loyalty - while making use of low or no cost marketing tools. It is the explosive combination of low cost and high effectiveness that attract businesses, big and small, to social media marketing.