Jun 16, 2022
In Education Forum
WeChat should be the only "four billion" platform in China, which four billion? One is that the number of download users Whatsapp Database exceeds 1 billion; the second is that the daily active users exceed 1 billion; the third is that the monthly active users exceed 1.2 billion; Whatsapp Database Remember that some time ago that the number of video account users has exceeded 400 million? And the sixth position on the same discovery page is WeChat search. Remember, as long as there is traffic, there must be business. 2. User perception changes In the past, the search was definitely Baidu, and now there is a headline search. WeChat search has not officially stated Whatsapp Database the specific data in this regard, but there is one thing to note: the user's understanding of WeChat is now not only a tool for communication. The authority of WeChat is already being built, which is like the Whatsapp Database reason why people used to go to Baidu to search the official website and Weibo to search for the official Weibo. Another point is that people are willing to go to WeChat to find more in-depth content, so WeChat’s search traffic can generate value. For example, some time ago, when helmets, masks, Tanabata toad fire, Tencent goose, and the first cup of milk tea fire in autumn, Whatsapp Database everyone would go to see if there is anything worth paying attention to in WeChat. 3. WeChat SEO Everyone knows Baidu SEO very well. Why does Baidu SEO appear? It is not precisely because there are a large number of users Whatsapp Database who need to search on Baidu, so it is necessary to optimize the ranking and do interception. The principle of WeChat SEO is the same, the core is keywords and content. 2. Preparation of account interception Our core topic today is WeChat search - the interception of official accounts, because in addition to official accounts, WeChat's search results page, mini programs, and video accounts have high weight.